The Concept
MADALENN Paris is a contemporary jewelry brand born from the transformation of antique jewelry.
Every piece begins before itself.
From one story to another
MADALENN is the evolution of BLISS Paris.
After 8 years of development, the project has become clearer: to work exclusively from existing jewelry, and make it the starting point of each creation.
This change of name marks a clear intention: to fully embody this approach.
Transformed antique jewelry
Every MADALENN piece is made from an antique jewel.
Sourced between Paris and Brittany, these objects are selected for their character, their material, their singularity.
They are then hand-transformed:
- dismantled
- reworked
- assembled
No piece is mass-produced.
Unique pieces, carried by time
Each jewel retains a trace of its origin.
A shape, a wear, a story.
This approach allows for the creation of unique jewelry, impossible to reproduce identically.
A subtle transmission
MADALENN is part of a form of transmission.
A gesture.
A glance.
A way of keeping and transforming.
The name itself comes from this, a reinterpretation of a family name, between memory and contemporaneity.
The requirement of the antique
Antique jewelry has a rare quality:
- goldsmithing work
- precision of details
- durability of materials
MADALENN builds on this foundation to create contemporary pieces, without compromising on quality.
Between Paris and Brittany
The project is built between:
- Paris, for transformation and manufacturing
- Brittany, for research and inspiration
This dual anchoring gives each piece a strong identity.
An alternative to classic production
Rather than producing more and more, MADALENN chooses to transform what already exists.
- less production
- more meaning
- more singularity
A sustainable approach to jewelry.
MADALENN Paris
- transformed antique jewelry
- unique pieces or very limited series
- artisan manufacturing
- between Paris and Brittany
Nothing disappears, everything transforms.
- Discover the pieces